Developers still divided on mobile app monetization, but love the cloud

Mobile developers are still divided on how best to monetize mobile apps, according to the latest Mobile Developer Report survey by mobile development framework maker Appcelerator and market research firm IDC. A full 50 percent of the developers surveyed ranked attracting new users who buy software from an app store as a top priority going forward, down from 59 percent earlier this year. Another 50 percent ranked in-app purchasing as a top business model, up from 42 percent earlier this year. Despite the differences in business strategy, however, developers are increasingly incorporating cloud services, which one developer described to Ars as "very, very, very nice."

Appcelerator and IDC conduct a quarterly survey of mobile developers, and the latest update reveals some trends in business model preference. Among the 2,000 developers surveyed, those expecting to earn a payday via app store purchases alone is trending downward, while those relying on in-app purchasing is trending upward. Half of the respondents said they planned to use, or will continue to use, each of those models for the next year. The percentage planning to rely on ad revenue remained mostly flat at about 45 percent.

IDC suggests the change represents a shift in how mobile developers attract and retain customers. As GigaOm characterized it , "mobile developers are increasingly focusing on engaging repeat customers rather than chasing sales of apps to new users." 

Still, developers who spoke to Ars says that the data doesn't necessarily support that conclusion.

"I agree that engaging people who already like your stuff is important, but I don't really see that increasing as a trend," iOS and Mac developer Colin Barrett told Ars. "Smart developers have always gotten that—this is why you see folks like Omni and Panic doing so well," he said. In other words, good developers are always trying to retain existing users by making good, useable software and continually making improvements based on user feedback.

Mac and iOS developer Justin Williams suggested that a divide in strategy has always existed. "There are two [iOS] App Stores," he explained. "One is filled with free or 99-cent apps that will likely have to look at things like in-app purchase to further monetize. The other—the one I'm in—sells apps at a higher price up front and doesn't have to worry about 'engaging repeat customers.'"

Another company that has added in-app purchasing recently, Stand Alone, said that attracting new users is still his top priority. "If the market is exploding, then shouldn't we be able focus on new users, rather than revisiting old?" Stand Alone chief Ben Gottlieb asked.

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Developers still divided on mobile app monetization, but love the cloud
Developers still divided on mobile app monetization, but love the cloud

For instance, Stand Alone's Crosswords pulls puzzles from several online sources for users to solve on iPhones, iPads, and Macs. It also uses the cloud to keep puzzle progress synced between devices. According to Gottlieb, Cloud service integration has



Grab a Book: It's Time to Do Nothing But Read

Maybe I'll throw a crossword puzzle in there, to get my brain going. This year I think I'm going to spend a lot of time out on my porch, since I just moved and now have outdoor reading options. I always take a bit of a break in the afternoon,




cheap Awesome Free Baby Shower Games: Crossword Puzzle, Word ...

Have you been raking your brain for a fun baby shower game that you can find or make for free. The best free baby shower games can easily be made and customized by you! By following the ideas and advice below you can easily make three great baby shower games in less then an hour. These include making a baby shower Crossword Puzzle, a Word Search and a Word Scramble.

One of the reasons that games are so useful at a baby shower is they are great small time fillers. For example you want filler for that awkward time between the first guest arriving and the rest of the guests arriving. Often one or two of the guests that come early have to sit around and twiddle there thumbs and if they don’t already know each other this can be really painful to watch and crash your party before it ever gets started. Elementary school teachers know that to keep people paying attention you need some quick activity to draw them in and get them involved. You also want some games at your disposal that are just in case have an extra few minute types of games. You don’t want to expend a ton of effort or money on these extra games but boy are they handy if the food arrives late or there is some other catastrophe that needs to be taken care of. Simply hand the guests one of these pre-made activities and then you can be free to take care of whatever might arise.

Word Search

Well, the cheapest, easiest and quickest way to get some fun extra free baby shower games is to look online. Yet we are not advocating you look for free baby shower games. Instead take a little time and do some searching around for a puzzle maker. Teachers use these all the time in the classroom to generate a crossword or word search with the new vocabulary for the lesson they just taught. It makes great homework and good time filler also. So look online for a crossword creator or a word search maker. Discover Channel has a great free puzzle maker for teachers that can also be used for making baby shower games.

Once you have found the puzzle generator it is pretty easy to simply plug in the word that fit with the baby shower. Part of the fun of these is to personalize the words and make them relevant to the baby shower. So things like the Mother and Fathers name. The baby’s due date or possible name. Then you can also use some generic baby things like bottle, rattle, formula, crib and so on. The more specific and personalized you can be the better. This can also serve as somewhat of an ice breaker activity. As the guests fill out the crossword puzzle or word search they learn more about the parents to be.


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Free Crossword Puzzle Maker
Free instant online crossword puzzle maker--quickly make crossword puzzles using your words!

Puzzlemaker
Offers Puzzlemaker software as well as free tools to help create word search puzzles and games for newsletters, flyers, handouts, or classroom assignments.

Puzzle Maker
Offers an instant online crossword and word search puzzle making tool.

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Discovery Education's Puzzlemaker allows teachers, students, and parents to create online crossword puzzles for use in the classroom.

Create a Crossword Puzzle!
Build a FREE Crossword Puzzle! Create and print your own crossword puzzle! Just type the ... It only creates a crossword in HTML and there are no options ...